prove it
category-of-one
the difference between...
It's your basic-b*tch website.
It isn't your content.
It isn't your conversion strategy.
Someone finding you, scrolling your content for weeks or months, downloading a freebie, going through your nurture sequence, and still having to book a call with you to see if you're the right fit...
Having someone find you, become obsessed with you, and then book and pay you a premium rate in less than 24 hours...
and
Getting on an IG live with another leader once a month and pitching yourself 847 times just to try to land a gig you know you deserve...
Having high-level partnerships, PR features, speaking opportunities come to you with minimal effort because of your recognition...
and
Signing clients that are "good enough" - they show up, pay, and get results but DON'T challenge your creativity, stretch you, or promote your growth...
Signing effortless all-star, premium clients that make you so excited it feels like you just injected 87 shots of espresso straight to the artery...
and
it's not like you're getting ignored...
You've got the clients. You have people who recognize the powerful work you do.
But you're still being underestimated.
You don't have a conversion problem.
You have a repelling problem.
You need a brand and website that repels 80% of people. On purpose.
Otherwise, you'll continue to plateau. You'll continue to get half-assed recognition. And you'll continue to book the clients that pay the bills but don't grow you, stretch you, or light you up.
Every IG Live with another leader makes you long for the stage, the podcasts, the magazine features, the interviews...
Every "good enough" client makes you wonder if you're just too picky, if your all-star humans are just rare unicorns.
So you post more content. Run another launch. Refine your programs again... hoping maybe this next tweak will be the one to take you to that next level.
And every time, yeah, you make the money, you get the sales... but the clients are the same. The reach is the same. The recognition is the same.
Every "good enough" client makes you wonder if you're just too picky, if your all-star humans are just rare unicorns.
So you post more content. Run another launch. Refine your programs again... hoping maybe this next tweak will be the one to take you to that next level.
And every time, yeah, you make the money, you get the sales... but the clients are the same. The reach is the same. The recognition is the same.
Inside The Rebel Roast, I'll show you exactly what's costing you all-star clients, dream opportunities, and next-level recognition, so you can finally have the website that does the repelling high-level leaders actually need to magnetize elite clients and expand their leadership.
when you intentionally repel the 80% everything changes
The recognition you deserve for your brilliance, your genius, and your industry revolution? Becomes instantaneous.
No more convincing, comparing or justifying. You send the wrong people sprinting for the hills.
Your site does the pre-selling for you and dream premium clients arrive obsessed, correct, and ready to pay top dollar.
I was showing up boldly. Dropping f-bombs, hard truths and thought leadership, but my online presence was still giving... industry norm, clean, collected, polished. Built for conversion.
It was good. It was working. I had good clients. I was making money.
I wasn't being ignored.
But I wasn't getting the recognition or clients I knew were at the next level.
It wasn't until I stopped building for conversion and started building for repelling that everything finally changed. And now?
And they came to me. I didn't have to chase.
And I've helped others do the same:
what's good, I'm molly
I attract all-star clients and ridiculous opportunities on repeat.
Not because I try harder. But because I stopped building for “conversion” and started building for repulsion.
I was already doing everything “right.” Bold opinions. F-bombs. Thought leadership. Money coming in. But my brand still looked like it was trying to be chosen.
Polished. Safe. Industry-approved.
Good, but... forgettable.
The second I stopped trying to appeal to everyone and built a brand designed to repel the wrong people, everything shifted.
Now?
And I've helped others do the same.
- Stack client rosters with people they’re obsessed with
- Get featured in major publications and headline rooms
- 10x their income in less than a year
- Claim entire lanes in their industry as the obvious #1 choice
- My clients are ambitious, expressive, and a little unhinged (in the best way).
- Top-rated podcasts invite me. I don’t pitch.
- High-level partnerships land in my inbox. No chasing required.
Inside The Rebel Roast, I'm going to show you exactly where your website is keeping you from wins like these and how to fix it.
Inside The Rebel Roast, we'll review how you can take your website from industry-average to one worthy of a category-of-one leader with the repelling strategy industry leaders actually need, so you can land your soul-fire clients and open doors to dream opportunities without forcing yourself into your industry's boring-ass box.
the rebel roast
You'll get:
✅30 Minutes live with me to review your home page, about page, and/or sales page
✅Active review using The Rebel Philosophy so you can get clear on exactly what's costing you all-star clients, dream opportunities, and next-level recognition
✅Actionable feedback from me on how to fix it so you can close the gap between you and your dream clients / opportunities and the leadership recognition you deserve
✅Recap notes on all the feedback provided so you can put it all into action
✅30 Minutes live with me to review your home page, about page, and/or sales page
✅Active review using The Rebel Philosophy so you can get clear on exactly what's costing you all-star clients, dream opportunities, and next-level recognition
✅Actionable feedback from me on how to fix it so you can close the gap between you and your dream clients / opportunities and the leadership recognition you deserve
✅Recap notes on all the feedback provided so you can put it all into action
